let SIP! HELP you maximise profitability at every possible point
We understand that skills and time are scarce commodities and monetising your vision while keeping up with the day-to-day running of a business isn’t easy. That’s where we come in as industry professionals to help you raise the bar and set your establishment apart from your competitors, while making sure it’s profitable. We’ll audit your current practices and make recommendations while also offering professional support to businesses that may not be operating optimally. Some of our offerings include stock administration solutions, staff training on everything from their approach to drink preparation, the creation of bespoke menus and procurement… And that’s only the beginning. We are committed to making sure that your business shows both immediate and long-term returns based on our services.
“The SIP consultants with their passion and success driven attitude came in and instilled a belief of pride and enthusiasm in my bartenders. I would definitely recommend them to any venue that would like to improve their service and offering.
The program improved the overall service and made my employees realise the difference between being a barman and an actual bartender.”
Quick Fix Program
We will spend a total of 25 hours in your bar with your staff to identify immediate problems. We will recommend and implement low- or no-cost solutions that will help your venue succeed in the short term.
Included:
- Cocktail menu update and revamp
- Staff refresher training - mentoring on customer service strategy, service techniques, up selling, bar basics, guest relations, standard operational procedures and implementation of your existing menu.
- Bar setup and ergonomics to ensure speed and efficiency.
- A detailed evaluation and report based on our findings with recommendations going forward
Beverage Program and Cocktail Design
Your cocktail menu and beverage list is an important touch point in your establishment and often the first impression for your guests. We recommend a beverage program and source the right products and brands that will work with your concept in terms of style, decor and food menu. We also streamline your inventory to get rid of those dusty old bottles that don’t sell and which ultimately cost you money.
This package is ideal for new venues, or owners looking to breathe some life into their existing menus
Included:
- State of the art cocktail menu that suits your concept along with cocktail recipe cards and check list
- Cocktail equipment and glassware updates, sourcing and recommendation
- Bar setup and display
- Menu design and print
- Staff training on your new cocktail menu and stock list including product knowledge
The Outcome:
Beverages aligned with concept and theme
A cocktail menu that will set you apart from competitors, attract customers and keep them coming back
Less stock sitting on the back bar gaining dust and costing you money
A cocktail menu that your staff can execute with confidence and consistency every time
A stream lined beverage program that your staff can sell with enthusiasm
Higher bar turnover and profit
Drinks & Brand Photography
So let’s get some gorgeous content out there now that you’ve designed some next level drinks with us! We know what works and how to translate your brand identity into a creative language…
We only team up with some top level photographers and stylist to bring your brand cocktails to life. We recently teamed up with Rudimentalshots.co.za to shoot our creations… We are all from a cocktail and bar background so the creative synergy is just incredible!
Here are a few of our suggestions
- Full Package; This includes stills as reference, short how to videos, GIF’s for social, Lifestyle shots and Styled shots. add this to our design package for better rates…
- Styled shots only; Great for if you have drinks already and need a fresh perspective… we will include a mixologist and a photographer to bring life to your drinks!
- How to videos; Perfect for social if you want consumers to make your drinks at home!
- Pack shots; We can bring a new creative look to your brand pack to include your cocktails.
Or call us to discuss your needs and we will make recommendations and build you the perfect package!
Brand Cocktail & Perfect Serve Design
Consumers buy with their eyes and through social media… So why not get your brand out there with some fancy, Instagrammable and mouthwatering cocktails or perfect serves to portray your brand identity! We have worked with a bunch of really cool brands to come up with a drinks list in different tiers and with interesting and challenging briefs.
From perfect serves with accessible ingredients for home consumers, to twisted classics for bars and restaurants, to out the box cocktails for media launches or brand owned events! We’ve done it…
Here are a few suggestions
- Perfect serve design; Consumer driven and to the point, this creates a signature for your brand… think Aperole spritz or G & T
- Signature cocktail design; Easy to place in flagship venues, made with an intermediate skill in mind for bars and restaurants to implement your drinks with ease! Think Mojito…
- Brand exclusive design; This is a 100% original, not executable by everyone and has a massive visual impact! A showstopper if you will… This is perfect for brand owned events, Demos and special media events!
- Drinks Revamp; We will take a look at your existing drinks and make them better or create alternative ways to serve them… For example; rework a recipe to enable you to produce a RTD.
- Venue specific; This is great to show your appreciation to your top outlets. We will work with the venue to design and implement a signature cocktail menu with your brands specifically tailored to them!